PACKSHOT PHOTOGRAPHY


packshot photography of a makeup box
CRISP CLEAN PACKSHOTS THAT STAND OUT

At WOOE Studios, we specialise in packshot photography, creating crisp, high-quality images that showcase your products with precision and clarity. Whether for eCommerce, print advertising, or social media, our expertly shot packshots ensure your brand stands out.

What is Packshot Photography?

A packshot is a still or moving image of your product, typically shot on a clean white, grey, or black background, ensuring a sharp, professional appearance. Packshot photography includes your product’s packaging and labelling, helping to establish brand recognition across multiple platforms.

Why Choose WOOE Studios for Packshot Photography?

  • Expertly Lit, Studio-Quality Packshots - professionally captured using Canon 5D cameras for high-resolution, colour-accurate images.

  • Perfectly Retouched & Ready to Use - delivered as web-ready and high-resolution files for seamless integration into your marketing.

  • Boost Sales & Brand Recognition - high-quality packshot photography enhances trust and credibility in both online and print advertising.

  • Ideal for eCommerce, Catalogues & Social Media - Perfect for websites, brochures, and retail platforms.

Our packshot photographers take pride in producing exceptional product imagery that helps businesses increase sales and improve product visibility. Let’s capture your products the right way.

Get in touch today to discuss your packshot photography needs!

"High-quality product photos have proof of earning more traffic and sales."

When planning each product shoot at our photo studio, shape, angle, and lighting effects play a vital role in the final image. From straight-on front views to 45° hero shots, and overhead flat lays, we select angles that best highlight product design, labels, and proportions. Products with reflective surfaces or unusual contours are often paired with floating or drop shadow effects that emphasise depth without distracting from the packaging. Meanwhile, for simpler packaging, we prefer the cleanest lighting - often producing ultra-crisp results on minimal backgrounds. Even subtle changes in lighting temperature (e.g., warmer vs. daylight-balanced sources) can dramatically affect texture and colour rendering — especially for reflective surfaces or matte finishes. By integrating these styling choices as part of a solo gallery slider sequence, we’re able to showcase your product from multiple viewpoints in a user-friendly slideshow. This approach not only speeds up page load but also supports eCommerce photography best practices, ensuring consistent, high-quality visual assets for Amazon listings, online catalogues, and marketing channels.

Scroll through the gallery above to see how we adapt lighting, angles, and styling for different packaging types -  and imagine how we can bring the same clarity and polish to your own product range.

GET IN TOUCH FOR A TAILORED PACKAGE

PACKSHOT PRICING

01.

LOW

Low complexity shape

Up to 6 sides

Non-reflective surface

*Add extras as required:

Simple clipping path £3.00

Effects from £2.75

Standard retouching £4.00

STARTS FROM

£12.00

02.

MEDIUM

Medium complexity shape

Multi-sided

Shiny reflective surface

Product-specific lighting set up

* Add extras as required:

Standard clipping path £4.00

Effects from £2.75

Intermediate retouching £7.00

STARTS FROM

£14.00

03.

HIGH

High complexity shape

Multi-sided shape with angles

Highly reflective surface

Specialised lighting set up

*Add extras as required:

Complex clipping path £7.50

Effects from £2.75

Advanced retouching £10.00

STARTS FROM

£16.00

All our Packshot Photography packages come with the following:

Expertly lit with either a white, grey or black background

Products prepped

High-resolution and web-ready images for instant upload

Instant online delivery

Royalty-free unlimited usage


* Extra charges may apply for

  • More than expected prepping - we need to receive pristine products

  • Shoots on location, model fees, and props

  • Oversized, highly reflective or fabric products

  • Packshot photography refers to clean, high-quality product images - usually on a white or neutral background—used primarily for eCommerce, catalogues, and packaging. These images focus on accuracy, clarity, and consistency.

  • Most packshots are photographed on pure white (RGB 255,255,255) to meet the requirements of platforms like Amazon, eBay, and Shopify. We can also shoot on light grey, off-white, or custom-coloured backdrops if preferred.

  • Yes. All final packshots are given our standard retouching for dust, scratches, colour accuracy, and product shape. The goal is to present your product in its best light while staying true to the real-life appearance.

  • Absolutely. We typically deliver high-res JPEGs, but we can also supply transparent PNGs.

  • Yes. We shoot to Amazon’s strict image standards by default (pure white background, no shadows or logos, clear product fill). If you need images tailored for Etsy, Not On The High Street, or other platforms, we’ll follow those specs.

  • Most clients opt for 3–5 images per product (front, back, side, angled, and detail shot), but we can create as many as you need for your listing or catalogue. We can also create variant sets for different colours or sizes.

  • Yes. If your packaging is a key selling point (e.g. a premium box or eco-conscious wrapping), we can shoot it either alone or alongside the product to give context and boost conversion.

  • Please send clean, production-ready items. For best results, ensure labels are straight, packaging is in good condition, and all products are free from dust, dents, or creases.

PARTNER WITH US

Let Us Be Your Partner For Packshot Photography